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International Business

Subject guide for International Business at Sheffield Hallam University

On this page, you will find links to key databases and resources for finding market research, advertising, and retail sector information. 

Market research resources

The Library subscribes to several sources of market research information, all available via the A-Z list of databases on Library Online or the International Business subject guide. Hundreds of detailed full text market research reports are available.


Other Marketing Resources

Advertising and Media

Retail sector market research

Adsetts Library
Collegiate Library

Sheffield Hallam University
City Campus, Howard Street
Sheffield S1 1WB