LibGuides: Hospitality, Tourism and Events management: Market research

Market research

British Library Business and IP Centre
Our experts have hand-picked the best information for researching key industries. These guides highlight useful databases, publications and websites. Access to all this information is free from the Business & IP Centre.
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Industry Guides.

Business Source Premier This link opens in a new window
Full text coverage of trade and academic journals covering all business disciplines, including marketing, management, accounting, finance and economics. Also includes industry and company profiles and SWOT analyses, country economic data and market research.
COBRA: Complete Business Reference Advisor This link opens in a new window
COBRA provides useful information related to starting up and running a small business.
It includes factsheets, opportunity profiles, market reports, contacts, news, development tools and details of sources of funding. Three users are allowed at a time so if you cannot access it, try again later.COBRA provides useful information related to starting up and running a small business. It includes factsheets, opportunity profiles, market reports, contacts, news, development tools and details of sources of funding. Three users are allowed at a time so if you cannot access it, try again later.
Marketline Advantage This link opens in a new window
Marketline Advantage provides quality information on industries, countries and companies and is updated daily. It has interactive reports and databases and is ideal for understanding companies and sectors.
Mintel Academic Reports This link opens in a new window
Mintel is a leading name in Market Research, the Library provides access to reports published in the last two years for leading UK industries including: Technology, Media, Household Care, Health and Wellbeing, Food and Drink, Beauty and Personal Care, Automotive.
The Library subscription also covers Mintel Market Sizes which provides global market data such as market size, market share, market forecasts and segmentation.

Mintel Trends
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Mintel Reports
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Passport (Euromonitor) This link opens in a new window
Market research data that analysts at Euromonitor have collated including consumer lifestyle reports, future demographics, country profiles, updates on consumer and industry trends, company information, market sizes and economic indicators. Passport covers more than 200 countries and regions, with a global outlook
WARC (World Advertising Research Center) This link opens in a new window
International market research database covering peer-reviewed journals, case studies, WARC briefings and best practice guides on marketing strategy & implementation, research papers, media & advertising data and market context analysis. Includes Market Leader, the Journal of Advertising Research, International Journal of Advertising and the International Journal of Market Research.

UK events market trends survey

The British meetings and events industry survey 2015/16: a definitive study of market trends based on interviews with nearly 500 British event organisers by Right Solutions Ltd.
Call Number: Online access only.
Publication Date: 2015

UK events market trends survey
This annual publication provides an overview and insight to trends within the events sector including information broken down into the following sections: Volume of the events markets, Dimensions of the Events market and Expectations and trends.

This publication was formerly known as the British conference venues survey and we have this publication from 2003-2008.
British conference venues survey

Barclays Research Reports

Barclays produce a number of research reports relevant to hospitality, tourism and events which can be downloaded for free.

UK Tourism Dynamics
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Our recent research into overseas and domestic tourism in the UK explores how expenditure varies regionally and between the Retail, Hospitality and Leisure industries.